The Four C’s

How to market and brand yourself on
social media to generate free business leads

Since May 2015 my business strategy has resulted in:

A team of 12 downsized to a more effective team of 3

Reducing a £20,000 cost per month on buying leads to £0

Having more control over who my team work with

Having more free time available to work on the business

A more profitable business and considerably less stress as a result

Would you like to learn how
you can achieve the above?


I learnt how to market and brand myself using social media, networking and building relationships and I have broken it down into 4 simple steps (The 4C’s) so that anyone, just like you, can follow and achieve the same result.

In 2016 I attended my first live business events, I produced my first videos on Facebook and YouTube and began to use social media as a tool to connect with people.

I now generate on average 20 leads every week with absolutely no marketing spend. I’ve also written a book (The Self Employed Mortgage Guideand I’m being invited to speak at events.

My role in Active Mortgage is now focused on marketing and branding.

I have spent 1000s on educating myself and through trial and error have found a formula to generating free leads using the 4C’s.

If you’re a sole trader, contractor, limited company business owner, mortgage adviser or serviced based business owner i.e. accountant, doctor, dentist, solicitor, coach, consultant, tradesman, personal trainer, photographer or property investor then I know I can help you.


If you’d like to know more about the 4 steps and how to generate free leads online, submit your details below so we can get content to you.

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